LaSourceAre Avatars the next big thing in Sports?Digital transformation has revolutionised the way we consume and interact with the world around us. With the flourishing of new…9 min read·May 5, 2023----
LaSourceWhat is the future of Motion Capture?Motion capture is the process or technique of recording patterns of movement digitally. Usually, motion capture provides more realistic…5 min read·Apr 28, 2023----
LaSourceAll About Adidas ‘Into the Metaverse’The idea of spending thousands or even millions of dollars to buy “land” in a virtual world seems to become more and more common. We’ve…7 min read·Mar 16, 2023----
LaSource‘All About’ LaLiga TechOn Tuesday, September 28, 2021, LaLiga announced a new venture named LaLiga Tech. It is a major step for the Spanish league as they will…2 min read·Dec 17, 2021----
LaSourceWhy the Sport Industry must be aware and understand the Metaverse?“Real-time 3D content” — will account for almost half of all visual digital content by the end of the decade” — This is John Riccitiello’s…2 min read·Dec 1, 2021----
LaSourceBehind the NFT: the real challenges and opportunities for sports organisationsNFTs”, known as Digital collectibles, have exploded in popularity lately. From art to sports, people are spending millions of dollars/euros…2 min read·Nov 24, 2021----
LaSourceInterview with Richard Pepper, Head of Digital at Wolverhampton Wanderers F.C.The recent model of clubs relying on Video rights, Player trade and Ticketing has taken a serious hit in the current world. Clubs have been…6 min read·Sep 9, 2021----
LaSource‘All About’ Warner Bros. DiscoveryA few weeks back, on May 17th, AT&T announced an agreement with Discovery “to combine WarnerMedia’s premium entertainment, sports and news…2 min read·Jul 15, 2021----
LaSourceAre sports organisations really doing POC? And why should they pay for it?It has become a common trend among (leading) sport organisations to set up innovation strategies to further develop their activities and…2 min read·Jun 24, 2021----
LaSource‘All About’ The Super League ProjectIt all started with that announcement, made on April 18th 2021: “Twelve Europe’s leading football clubs have today come together to…2 min read·Jun 1, 2021----